1st Price : “Vos 1ers Congés Tout Payés” Contest
Design Contest of a Digital Launch of «Que sais-je ? Le Web Marketing».
MRM Paris (McCann Group) and Reprise Media (MediaBrands Group) helded a contest for a digital launch. The challenge was to design a 2.0 promotional campaign for the new book “Que sais-je ? Le Web Marketing”. Teamed with Chloé Carreras, we created a strategy using social media, augmented reality and gaming. We won the first prize and we enjoyed a nice trip to Greece.